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Estamos orgulhosos dessa parceria e comprometidos em continuar oferecendo resultados extraordinários.\u003C\u002Fp>\n\u003Cp>Se você busca um projeto que faça a diferença, estamos prontos para transformar suas ideias em realidade!\u003C\u002Fp>\n","list",[244,246,248,250,252],{"item":245},"Arquitetura das páginas",{"item":247},"Web design focado em interfaces responsivas",{"item":249},"Desenvolvimento front-end e back-end (incluindo sistema de assinatura)",{"item":251},"Configuração do sistema de gerenciamento de conteúdo",{"item":253},"Integrações com APIs e gateway de pagamento",{"image":128,"image_webp":128,"image_avif":128},{"case":256},{"ID":257,"post_author":19,"post_date":258,"post_date_gmt":259,"post_content":18,"post_title":260,"post_excerpt":18,"post_status":141,"comment_status":142,"ping_status":142,"post_password":18,"post_name":261,"to_ping":18,"pinged":18,"post_modified":262,"post_modified_gmt":263,"post_content_filtered":18,"post_parent":23,"guid":264,"menu_order":23,"post_type":147,"post_mime_type":18,"comment_count":148,"filter":149,"acf":265,"slug":261},2134,"2023-11-20 14:14:43","2023-11-20 17:14:43","Clube GDO","clube-gdo","2024-02-15 09:18:14","2024-02-15 12:18:14","https:\u002F\u002Fwp.oodles.com.br\u002F?post_type=cases&p=2134",{"home":266,"geral":298,"hero":319,"intro":320,"gallery":323,"service":386,"flexible":128},{"name":260,"categories":267,"images":272,"background":284,"resume":297},[268,270,271],{"category":269},"Planejamento - Divulgação e Mídia - Web Design",{"category":18},{"category":18},{"image":273,"image_webp":128},{"ID":274,"id":274,"title":158,"filename":275,"filesize":276,"url":277,"link":278,"alt":18,"author":19,"description":18,"caption":18,"name":279,"status":20,"uploaded_to":257,"date":280,"modified":280,"menu_order":23,"mime_type":24,"type":25,"subtype":26,"icon":27,"width":165,"height":166,"sizes":281},2135,"505x350px-1.png",16722,"https:\u002F\u002Fwp.oodles.com.br\u002Fwp-content\u002Fuploads\u002F2023\u002F11\u002F505x350px-1.png","https:\u002F\u002Fwp.oodles.com.br\u002Fcases\u002Fclube-gdo\u002F505x350px-2\u002F","505x350px-2","2023-11-20 17:09:50",{"thumbnail":282,"thumbnail-width":123,"thumbnail-height":169,"medium":283,"medium-width":126,"medium-height":171,"medium_large":277,"medium_large-width":165,"medium_large-height":166,"large":277,"large-width":165,"large-height":166,"1536x1536":277,"1536x1536-width":165,"1536x1536-height":166,"2048x2048":277,"2048x2048-width":165,"2048x2048-height":166},"https:\u002F\u002Fwp.oodles.com.br\u002Fwp-content\u002Fuploads\u002F2023\u002F11\u002F505x350px-1-355x246.png","https:\u002F\u002Fwp.oodles.com.br\u002Fwp-content\u002Fuploads\u002F2023\u002F11\u002F505x350px-1-500x347.png",{"image":285,"image_webp":128},{"ID":286,"id":286,"title":287,"filename":288,"filesize":289,"url":290,"link":291,"alt":18,"author":19,"description":18,"caption":18,"name":292,"status":20,"uploaded_to":257,"date":293,"modified":293,"menu_order":23,"mime_type":24,"type":25,"subtype":26,"icon":27,"width":12,"height":182,"sizes":294},2136,"background_710x620px","background_710x620px-1.png",475027,"https:\u002F\u002Fwp.oodles.com.br\u002Fwp-content\u002Fuploads\u002F2023\u002F11\u002Fbackground_710x620px-1.png","https:\u002F\u002Fwp.oodles.com.br\u002Fcases\u002Fclube-gdo\u002Fbackground_710x620px-2\u002F","background_710x620px-2","2023-11-20 17:10:20",{"thumbnail":295,"thumbnail-width":123,"thumbnail-height":185,"medium":296,"medium-width":126,"medium-height":187,"medium_large":290,"medium_large-width":12,"medium_large-height":182,"large":290,"large-width":12,"large-height":182,"1536x1536":290,"1536x1536-width":12,"1536x1536-height":182,"2048x2048":290,"2048x2048-width":12,"2048x2048-height":182},"https:\u002F\u002Fwp.oodles.com.br\u002Fwp-content\u002Fuploads\u002F2023\u002F11\u002Fbackground_710x620px-1-355x310.png","https:\u002F\u002Fwp.oodles.com.br\u002Fwp-content\u002Fuploads\u002F2023\u002F11\u002Fbackground_710x620px-1-500x437.png","A parceria entre a Oodles e a GDO Produções resultou em uma experiência de entretenimento envolvente para os fãs. ",{"name":260,"categories":299,"images":306},[300,302,304],{"category":301},"Planejamento",{"category":303},"Divulgação e Mídia",{"category":305},"Web Design",{"image":307,"image_webp":128},{"ID":308,"id":308,"title":309,"filename":310,"filesize":311,"url":312,"link":313,"alt":18,"author":19,"description":18,"caption":18,"name":314,"status":20,"uploaded_to":257,"date":315,"modified":315,"menu_order":23,"mime_type":24,"type":25,"subtype":26,"icon":27,"width":165,"height":166,"sizes":316},2137,"Prancheta_1","Prancheta_1-1.png",145191,"https:\u002F\u002Fwp.oodles.com.br\u002Fwp-content\u002Fuploads\u002F2023\u002F11\u002FPrancheta_1-1.png","https:\u002F\u002Fwp.oodles.com.br\u002Fcases\u002Fclube-gdo\u002Fprancheta_1-2\u002F","prancheta_1-2","2023-11-20 17:11:58",{"thumbnail":317,"thumbnail-width":123,"thumbnail-height":169,"medium":318,"medium-width":126,"medium-height":171,"medium_large":312,"medium_large-width":165,"medium_large-height":166,"large":312,"large-width":165,"large-height":166,"1536x1536":312,"1536x1536-width":165,"1536x1536-height":166,"2048x2048":312,"2048x2048-width":165,"2048x2048-height":166},"https:\u002F\u002Fwp.oodles.com.br\u002Fwp-content\u002Fuploads\u002F2023\u002F11\u002FPrancheta_1-1-355x246.png","https:\u002F\u002Fwp.oodles.com.br\u002Fwp-content\u002Fuploads\u002F2023\u002F11\u002FPrancheta_1-1-500x347.png",{"title":260},{"title":321,"text":322},"A resposta à necessidade da GDO foi a criação do inovador \"Clube GDO\"","\u003Cp dir=\"auto\">A GDO Produções, buscando consolidar-se como referência em entretenimento nas regiões de Santa Catarina e Rio Grande do Sul, nos desafiou a elevar o reconhecimento da marca, aumentar a fidelização dos clientes e expandir o alcance da GDO.\u003C\u002Fp>\n\u003Cp dir=\"auto\">\u003Cstrong>Solução Proposta\u003C\u002Fstrong>\u003C\u002Fp>\n\u003Cp dir=\"auto\">Um ambiente de relacionamento e vantagens exclusivas para os fãs, desenvolvido com a participação ativa da equipe Oodles, desde a concepção até a execução do projeto.\u003C\u002Fp>\n\u003Cp dir=\"auto\">\n",[324,342,357,371],{"images":325,"size":341},{"image":326,"image_webp":128,"image_avif":128},{"ID":327,"id":327,"title":328,"filename":329,"filesize":330,"url":331,"link":332,"alt":18,"author":19,"description":18,"caption":18,"name":333,"status":20,"uploaded_to":257,"date":334,"modified":334,"menu_order":23,"mime_type":24,"type":25,"subtype":26,"icon":27,"width":335,"height":166,"sizes":336},2149,"1 (2)","1-2.png",256762,"https:\u002F\u002Fwp.oodles.com.br\u002Fwp-content\u002Fuploads\u002F2023\u002F11\u002F1-2.png","https:\u002F\u002Fwp.oodles.com.br\u002Fcases\u002Fclube-gdo\u002F1-2\u002F","1-2","2023-11-20 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19:00:31",{"thumbnail":354,"thumbnail-width":123,"thumbnail-height":338,"medium":355,"medium-width":126,"medium-height":340,"medium_large":349,"medium_large-width":335,"medium_large-height":166,"large":349,"large-width":335,"large-height":166,"1536x1536":349,"1536x1536-width":335,"1536x1536-height":166,"2048x2048":349,"2048x2048-width":335,"2048x2048-height":166},"https:\u002F\u002Fwp.oodles.com.br\u002Fwp-content\u002Fuploads\u002F2023\u002F11\u002F2-2-355x207.png","https:\u002F\u002Fwp.oodles.com.br\u002Fwp-content\u002Fuploads\u002F2023\u002F11\u002F2-2-500x292.png","small",{"images":358,"size":356},{"image":359,"image_webp":128,"image_avif":128},{"ID":360,"id":360,"title":361,"filename":362,"filesize":363,"url":364,"link":365,"alt":18,"author":19,"description":18,"caption":18,"name":366,"status":20,"uploaded_to":257,"date":367,"modified":367,"menu_order":23,"mime_type":24,"type":25,"subtype":26,"icon":27,"width":335,"height":166,"sizes":368},2151,"3 (2)","3-2.png",346085,"https:\u002F\u002Fwp.oodles.com.br\u002Fwp-content\u002Fuploads\u002F2023\u002F11\u002F3-2.png","https:\u002F\u002Fwp.oodles.com.br\u002Fcases\u002Fclube-gdo\u002F3-2\u002F","3-2","2023-11-20 19:00:46",{"thumbnail":369,"thumbnail-width":123,"thumbnail-height":338,"medium":370,"medium-width":126,"medium-height":340,"medium_large":364,"medium_large-width":335,"medium_large-height":166,"large":364,"large-width":335,"large-height":166,"1536x1536":364,"1536x1536-width":335,"1536x1536-height":166,"2048x2048":364,"2048x2048-width":335,"2048x2048-height":166},"https:\u002F\u002Fwp.oodles.com.br\u002Fwp-content\u002Fuploads\u002F2023\u002F11\u002F3-2-355x207.png","https:\u002F\u002Fwp.oodles.com.br\u002Fwp-content\u002Fuploads\u002F2023\u002F11\u002F3-2-500x292.png",{"images":372,"size":385},{"image":373,"image_webp":128,"image_avif":128},{"ID":374,"id":374,"title":375,"filename":376,"filesize":377,"url":378,"link":379,"alt":18,"author":19,"description":18,"caption":18,"name":380,"status":20,"uploaded_to":257,"date":381,"modified":381,"menu_order":23,"mime_type":24,"type":25,"subtype":26,"icon":27,"width":335,"height":166,"sizes":382},2152,"4 (2)","4-2.png",232796,"https:\u002F\u002Fwp.oodles.com.br\u002Fwp-content\u002Fuploads\u002F2023\u002F11\u002F4-2.png","https:\u002F\u002Fwp.oodles.com.br\u002Fcases\u002Fclube-gdo\u002F4-2\u002F","4-2","2023-11-20 19:00:59",{"thumbnail":383,"thumbnail-width":123,"thumbnail-height":338,"medium":384,"medium-width":126,"medium-height":340,"medium_large":378,"medium_large-width":335,"medium_large-height":166,"large":378,"large-width":335,"large-height":166,"1536x1536":378,"1536x1536-width":335,"1536x1536-height":166,"2048x2048":378,"2048x2048-width":335,"2048x2048-height":166},"https:\u002F\u002Fwp.oodles.com.br\u002Fwp-content\u002Fuploads\u002F2023\u002F11\u002F4-2-355x207.png","https:\u002F\u002Fwp.oodles.com.br\u002Fwp-content\u002Fuploads\u002F2023\u002F11\u002F4-2-500x292.png","medium_right",{"text":387,"type":242,"list":388,"images":407},"\u003Ch2 dir=\"auto\">\u003Cstrong>Conclusão\u003C\u002Fstrong>\u003C\u002Fh2>\n\u003Cp> \u003C\u002Fp>\n\u003Cp dir=\"auto\">A parceria entre a Oodles e a GDO Produções resultou em uma experiência de entretenimento envolvente para os fãs. A criação do Clube GDO não apenas atingiu os objetivos propostos, mas também estabeleceu um novo padrão para a interação e fidelização de público em eventos.\u003C\u002Fp>\n\u003Cp dir=\"auto\">\u003Cstrong>A jornada continua, com planos ambiciosos para a expansão do Clube GDO e o fortalecimento da GDO Produções como uma potência do entretenimento no sul do país.\u003C\u002Fstrong>\u003C\u002Fp>\n\u003Cp dir=\"auto\">\u003Cstrong>A Oodles, orgulhosa dessa parceria, está pronta para novos desafios e conquistas. 💛🚀\u003C\u002Fstrong>\u003C\u002Fp>\n\u003Cp dir=\"auto\">\u003Cimg loading=\"lazy\" decoding=\"async\" class=\"aligncenter wp-image-2153 size-full\" src=\"https:\u002F\u002Fwp.oodles.com.br\u002Fwp-content\u002Fuploads\u002F2023\u002F11\u002FImagem-GDO-1-1-e1700509969219.png\" alt=\"\" width=\"499\" height=\"675\" srcset=\"https:\u002F\u002Fwp.oodles.com.br\u002Fwp-content\u002Fuploads\u002F2023\u002F11\u002FImagem-GDO-1-1-e1700509969219.png 499w, https:\u002F\u002Fwp.oodles.com.br\u002Fwp-content\u002Fuploads\u002F2023\u002F11\u002FImagem-GDO-1-1-e1700509969219-355x480.png 355w\" sizes=\"(max-width: 499px) 100vw, 499px\" \u002F>\u003C\u002Fp>\n",[389,391,393,395,397,399,401,403,405],{"item":390},"Estruturação do Projeto: Definimos premissas sólidas, fundamentos robustos e processos eficientes para garantir o sucesso do Clube GDO.",{"item":392},"Análise de Público e Tom de Voz: Compreendemos a audiência-alvo, identificamos o tom de voz ideal e personalizamos a comunicação para fortalecer a conexão com os fãs.",{"item":394},"Planejamento de Conteúdo Exclusivo: Desenvolvemos estratégias para oferecer conteúdos únicos e envolventes no Clube, aumentando a atratividade para os participantes.",{"item":396},"Divulgação e Mídia: Elaboramos planos abrangentes de divulgação, utilizando diversas plataformas para maximizar o alcance e engajamento.",{"item":398},"Web Design da Plataforma: Criamos um design intuitivo e envolvente para a plataforma do Clube GDO, garantindo uma experiência positiva aos usuários.",{"item":400},"Gestão de Tráfego Pago: Utilizamos estratégias eficazes de tráfego pago para direcionar o público-alvo ao Clube, otimizando a conversão.",{"item":402},"Estratégias de E-mail Marketing: Desenvolvemos campanhas de e-mail marketing personalizadas para manter os membros do Clube informados e engajados.",{"item":404},"Administração da Plataforma de Conteúdos: Gerenciamos proativamente a plataforma, assegurando um fluxo contínuo de conteúdo relevante e envolvente.",{"item":406},"Direcionamento de Conteúdos por Criadores: Colaboramos com criadores de conteúdo para direcionar e enriquecer o material disponibilizado no Clube GDO",{"image":128,"image_webp":128,"image_avif":128},{"case":409},{"ID":410,"post_author":19,"post_date":411,"post_date_gmt":412,"post_content":18,"post_title":413,"post_excerpt":18,"post_status":141,"comment_status":142,"ping_status":142,"post_password":18,"post_name":414,"to_ping":18,"pinged":18,"post_modified":415,"post_modified_gmt":416,"post_content_filtered":18,"post_parent":23,"guid":417,"menu_order":23,"post_type":147,"post_mime_type":18,"comment_count":148,"filter":149,"acf":418,"slug":414},2110,"2023-11-08 16:34:05","2023-11-08 19:34:05","Webinar Grupo Flexível","webinar-grupo-flexivel","2024-02-15 09:17:57","2024-02-15 12:17:57","https:\u002F\u002Fwp.oodles.com.br\u002F?post_type=cases&p=2110",{"home":419,"geral":447,"hero":466,"intro":467,"gallery":470,"service":494,"flexible":128},{"name":413,"categories":420,"images":425,"background":435,"resume":446},[421,423,424],{"category":422},"Planejamento - Comunicação Estratégica - Gestão de mídia",{"category":18},{"category":18},{"image":426,"image_webp":128},{"ID":427,"id":427,"title":158,"filename":159,"filesize":428,"url":429,"link":430,"alt":18,"author":19,"description":18,"caption":18,"name":158,"status":20,"uploaded_to":410,"date":431,"modified":431,"menu_order":23,"mime_type":24,"type":25,"subtype":26,"icon":27,"width":165,"height":166,"sizes":432},2114,18452,"https:\u002F\u002Fwp.oodles.com.br\u002Fwp-content\u002Fuploads\u002F2023\u002F11\u002F505x350px.png","https:\u002F\u002Fwp.oodles.com.br\u002Fcases\u002Fwebinar-grupo-flexivel\u002F505x350px\u002F","2023-11-08 19:45:23",{"thumbnail":433,"thumbnail-width":123,"thumbnail-height":169,"medium":434,"medium-width":126,"medium-height":171,"medium_large":429,"medium_large-width":165,"medium_large-height":166,"large":429,"large-width":165,"large-height":166,"1536x1536":429,"1536x1536-width":165,"1536x1536-height":166,"2048x2048":429,"2048x2048-width":165,"2048x2048-height":166},"https:\u002F\u002Fwp.oodles.com.br\u002Fwp-content\u002Fuploads\u002F2023\u002F11\u002F505x350px-355x246.png","https:\u002F\u002Fwp.oodles.com.br\u002Fwp-content\u002Fuploads\u002F2023\u002F11\u002F505x350px-500x347.png",{"image":436,"image_webp":128},{"ID":437,"id":437,"title":287,"filename":438,"filesize":439,"url":440,"link":441,"alt":18,"author":19,"description":18,"caption":18,"name":287,"status":20,"uploaded_to":410,"date":442,"modified":442,"menu_order":23,"mime_type":24,"type":25,"subtype":26,"icon":27,"width":12,"height":182,"sizes":443},2115,"background_710x620px.png",635149,"https:\u002F\u002Fwp.oodles.com.br\u002Fwp-content\u002Fuploads\u002F2023\u002F11\u002Fbackground_710x620px.png","https:\u002F\u002Fwp.oodles.com.br\u002Fcases\u002Fwebinar-grupo-flexivel\u002Fbackground_710x620px\u002F","2023-11-08 19:45:50",{"thumbnail":444,"thumbnail-width":123,"thumbnail-height":185,"medium":445,"medium-width":126,"medium-height":187,"medium_large":440,"medium_large-width":12,"medium_large-height":182,"large":440,"large-width":12,"large-height":182,"1536x1536":440,"1536x1536-width":12,"1536x1536-height":182,"2048x2048":440,"2048x2048-width":12,"2048x2048-height":182},"https:\u002F\u002Fwp.oodles.com.br\u002Fwp-content\u002Fuploads\u002F2023\u002F11\u002Fbackground_710x620px-355x310.png","https:\u002F\u002Fwp.oodles.com.br\u002Fwp-content\u002Fuploads\u002F2023\u002F11\u002Fbackground_710x620px-500x437.png","Nessa estratégia específica, nosso propósito foi mostrar a autoridade da marca no assunto e gerar uma conexão maior entre clientes e prospects por meio de um conteúdo rico disponibilizado gratuitamente.",{"name":413,"categories":448,"images":454},[449,450,452],{"category":301},{"category":451},"Comunicação Estratégica",{"category":453},"Gestão de mídia",{"image":455,"image_webp":128},{"ID":456,"id":456,"title":457,"filename":458,"filesize":459,"url":460,"link":461,"alt":18,"author":19,"description":18,"caption":18,"name":457,"status":20,"uploaded_to":410,"date":462,"modified":462,"menu_order":23,"mime_type":24,"type":25,"subtype":26,"icon":27,"width":165,"height":166,"sizes":463},2116,"505x350px_filtro_rosa","505x350px_filtro_rosa.png",165997,"https:\u002F\u002Fwp.oodles.com.br\u002Fwp-content\u002Fuploads\u002F2023\u002F11\u002F505x350px_filtro_rosa.png","https:\u002F\u002Fwp.oodles.com.br\u002Fcases\u002Fwebinar-grupo-flexivel\u002F505x350px_filtro_rosa\u002F","2023-11-08 19:46:23",{"thumbnail":464,"thumbnail-width":123,"thumbnail-height":169,"medium":465,"medium-width":126,"medium-height":171,"medium_large":460,"medium_large-width":165,"medium_large-height":166,"large":460,"large-width":165,"large-height":166,"1536x1536":460,"1536x1536-width":165,"1536x1536-height":166,"2048x2048":460,"2048x2048-width":165,"2048x2048-height":166},"https:\u002F\u002Fwp.oodles.com.br\u002Fwp-content\u002Fuploads\u002F2023\u002F11\u002F505x350px_filtro_rosa-355x246.png","https:\u002F\u002Fwp.oodles.com.br\u002Fwp-content\u002Fuploads\u002F2023\u002F11\u002F505x350px_filtro_rosa-500x347.png",{"title":413},{"title":468,"text":469},"Ação com webinar resultou em um aumento de 400% no tráfego do site","\u003Cp data-pm-slice=\"1 1 []\">A gente ama resultados expressivos e esse é um daqueles \u003Cstrong>projetos de dar orgulho\u003C\u002Fstrong>!\u003C\u002Fp>\n\u003Cp data-pm-slice=\"1 1 []\">O Grupo Flexível atua há mais de 24 anos no segmento de poliuretano, atendendo diversas indústrias em todo o país. Com um público e produto bem nichado, desenvolvemos uma estratégia juntos que incluía a \u003Cstrong>produção de um webinar gratuito\u003C\u002Fstrong> com o objetivo de \u003Cstrong>trazer maior visibilidade digital\u003C\u002Fstrong>, conectando a marca com seus clientes e também ganhando a atenção de possíveis prospects.\u003C\u002Fp>\n\u003Cp data-pm-slice=\"1 1 []\">\n",[471],{"images":472,"size":239},{"image":473,"image_webp":128,"image_avif":128},{"ID":474,"id":474,"title":475,"filename":476,"filesize":477,"url":478,"link":479,"alt":18,"author":19,"description":18,"caption":18,"name":475,"status":20,"uploaded_to":410,"date":480,"modified":480,"menu_order":23,"mime_type":24,"type":25,"subtype":26,"icon":27,"width":481,"height":482,"sizes":483},2119,"meio_1","meio_1.png",1029396,"https:\u002F\u002Fwp.oodles.com.br\u002Fwp-content\u002Fuploads\u002F2023\u002F11\u002Fmeio_1.png","https:\u002F\u002Fwp.oodles.com.br\u002Fcases\u002Fwebinar-grupo-flexivel\u002Fmeio_1\u002F","2023-11-08 21:12:37",1872,1022,{"thumbnail":484,"thumbnail-width":123,"thumbnail-height":485,"medium":486,"medium-width":126,"medium-height":487,"medium_large":488,"medium_large-width":228,"medium_large-height":489,"large":490,"large-width":231,"large-height":491,"1536x1536":492,"1536x1536-width":234,"1536x1536-height":493,"2048x2048":478,"2048x2048-width":481,"2048x2048-height":482},"https:\u002F\u002Fwp.oodles.com.br\u002Fwp-content\u002Fuploads\u002F2023\u002F11\u002Fmeio_1-355x194.png",194,"https:\u002F\u002Fwp.oodles.com.br\u002Fwp-content\u002Fuploads\u002F2023\u002F11\u002Fmeio_1-500x273.png",273,"https:\u002F\u002Fwp.oodles.com.br\u002Fwp-content\u002Fuploads\u002F2023\u002F11\u002Fmeio_1-768x419.png",419,"https:\u002F\u002Fwp.oodles.com.br\u002Fwp-content\u002Fuploads\u002F2023\u002F11\u002Fmeio_1-1080x590.png",590,"https:\u002F\u002Fwp.oodles.com.br\u002Fwp-content\u002Fuploads\u002F2023\u002F11\u002Fmeio_1-1536x839.png",839,{"text":495,"type":242,"list":496,"images":511},"\u003Ch3 dir=\"auto\">\u003Cstrong>O que é um webinar?\u003C\u002Fstrong>\u003C\u002Fh3>\n\u003Cp dir=\"auto\">Webinar é um conteúdo em vídeo em formato de palestra, seminário ou workshop, ministrado em tempo real ou gravado, com o propósito de fornecer informações sobre determinado assunto para os espectadores interessados. Esse tipo de ação tem a vantagem da facilidade de produção, já que pode ser disponibilizado para um público amplo com poucos recursos, abordando os mais variados temas.\u003C\u002Fp>\n\u003Cp dir=\"auto\">‌\u003C\u002Fp>\n\u003Ch3 dir=\"auto\">\u003Cstrong>Por que essa estratégia?\u003C\u002Fstrong>\u003C\u002Fh3>\n\u003Cp dir=\"auto\">Se o propósito é gerar leads ou acessos, esse tipo de material é uma ótima aposta por ter uma alta taxa de engajamento, pois, por meio dele, o público pode interagir e criar uma conexão maior com a marca, resultando em maior conversão. Nosso principal objetivo é levar à conversão \u003Cstrong>através da narrativa\u003C\u002Fstrong>.\u003C\u002Fp>\n\u003Cp dir=\"auto\">‌\u003C\u002Fp>\n\u003Ch3 dir=\"auto\">\u003Cstrong>Resultados:\u003C\u002Fstrong>\u003C\u002Fh3>\n\u003Cp dir=\"auto\">Atuamos com o Grupo Flexível oferecendo apoio em diversas frentes, desde a parte de planejamento, conteúdos para redes sociais, gestão de mídia, entre outros. Nessa estratégia específica, nosso propósito foi mostrar a autoridade da marca no assunto e gerar uma conexão maior entre clientes e prospects por meio de um conteúdo rico disponibilizado gratuitamente.\u003C\u002Fp>\n\u003Cp dir=\"auto\">Com essa ação, conseguimos:\u003C\u002Fp>\n\u003Cp dir=\"auto\">\u003Cimg loading=\"lazy\" decoding=\"async\" class=\"alignnone wp-image-2112\" src=\"https:\u002F\u002Fwp.oodles.com.br\u002Fwp-content\u002Fuploads\u002F2023\u002F11\u002Fmeio_2-500x391.png\" alt=\"\" width=\"365\" height=\"285\" srcset=\"https:\u002F\u002Fwp.oodles.com.br\u002Fwp-content\u002Fuploads\u002F2023\u002F11\u002Fmeio_2-500x391.png 500w, https:\u002F\u002Fwp.oodles.com.br\u002Fwp-content\u002Fuploads\u002F2023\u002F11\u002Fmeio_2-355x277.png 355w, https:\u002F\u002Fwp.oodles.com.br\u002Fwp-content\u002Fuploads\u002F2023\u002F11\u002Fmeio_2.png 562w\" sizes=\"(max-width: 365px) 100vw, 365px\" \u002F>\u003C\u002Fp>\n\u003Cp dir=\"auto\">Esse formato de divulgação de informações ajuda a criar confiança e credibilidade com o público-alvo, estabelecendo a marca como especialista na sua área de atuação e, consequentemente, contribuindo para o seu crescimento. Além da eficiência nos resultados, esse tipo de conteúdo ainda pode gerar outros materiais que podem ser utilizados nas redes sociais ou como forma de anúncio, para alcançar ainda mais pessoas.\u003C\u002Fp>\n\u003Cp dir=\"auto\">Incrível, não é mesmo? Nós ficamos muito contentes com o resultado do projeto e esperamos poder compartilhar muitos outros como esse por aqui.\u003C\u002Fp>\n\u003Cp dir=\"auto\">Ficou alguma dúvida sobre o assunto? Entre em contato conosco!\u003C\u002Fp>\n",[497,499,501,503,505,507,509],{"item":498},"Planejamento estratégico",{"item":500},"Criação da identidade visual da campanha",{"item":502},"Desenvolvimento dos conteúdos digitais",{"item":504},"Criação de landing pages",{"item":506},"Automação de e-mail marketing",{"item":508},"Performance ",{"item":510},"Acompanhamento do evento",{"image":128,"image_webp":128,"image_avif":128},{"case":513},{"ID":514,"post_author":19,"post_date":515,"post_date_gmt":516,"post_content":18,"post_title":517,"post_excerpt":18,"post_status":141,"comment_status":142,"ping_status":142,"post_password":18,"post_name":518,"to_ping":18,"pinged":18,"post_modified":519,"post_modified_gmt":520,"post_content_filtered":18,"post_parent":23,"guid":521,"menu_order":23,"post_type":147,"post_mime_type":18,"comment_count":148,"filter":149,"acf":522,"slug":518},1952,"2022-07-26 11:38:02","2022-07-26 14:38:02","Case In Rede","case-in-rede","2022-07-26 12:01:26","2022-07-26 15:01:26","https:\u002F\u002Fwp.oodles.com.br\u002F?post_type=cases&p=1952",{"home":523,"geral":557,"hero":576,"intro":578,"gallery":581,"service":601},{"name":524,"categories":525,"images":527,"background":540,"resume":556},"Novo site ACIJS",[526],{"category":154},{"image":528,"image_webp":128},{"ID":529,"id":529,"title":530,"filename":531,"filesize":532,"url":533,"link":534,"alt":18,"author":19,"description":18,"caption":18,"name":535,"status":20,"uploaded_to":514,"date":536,"modified":536,"menu_order":23,"mime_type":24,"type":25,"subtype":26,"icon":27,"width":165,"height":166,"sizes":537},1953,"_505_por_350px","505_por_350px.png",16466,"https:\u002F\u002Fwp.oodles.com.br\u002Fwp-content\u002Fuploads\u002F2022\u002F07\u002F505_por_350px.png","https:\u002F\u002Fwp.oodles.com.br\u002Fcases\u002Fcase-in-rede\u002F_505_por_350px-2\u002F","_505_por_350px-2","2022-07-26 14:38:20",{"thumbnail":538,"thumbnail-width":123,"thumbnail-height":169,"medium":539,"medium-width":126,"medium-height":171,"medium_large":533,"medium_large-width":165,"medium_large-height":166,"large":533,"large-width":165,"large-height":166,"1536x1536":533,"1536x1536-width":165,"1536x1536-height":166,"2048x2048":533,"2048x2048-width":165,"2048x2048-height":166},"https:\u002F\u002Fwp.oodles.com.br\u002Fwp-content\u002Fuploads\u002F2022\u002F07\u002F505_por_350px-355x246.png","https:\u002F\u002Fwp.oodles.com.br\u002Fwp-content\u002Fuploads\u002F2022\u002F07\u002F505_por_350px-500x347.png",{"image":541,"image_webp":128},{"ID":542,"id":542,"title":543,"filename":544,"filesize":545,"url":546,"link":547,"alt":18,"author":19,"description":18,"caption":18,"name":548,"status":20,"uploaded_to":514,"date":549,"modified":549,"menu_order":23,"mime_type":24,"type":25,"subtype":26,"icon":27,"width":550,"height":551,"sizes":552},1954,"Background__700_por_611px","Background__700_por_611px.png",96813,"https:\u002F\u002Fwp.oodles.com.br\u002Fwp-content\u002Fuploads\u002F2022\u002F07\u002FBackground__700_por_611px.png","https:\u002F\u002Fwp.oodles.com.br\u002Fcases\u002Fcase-in-rede\u002Fbackground__700_por_611px-3\u002F","background__700_por_611px-3","2022-07-26 14:38:36",700,611,{"thumbnail":553,"thumbnail-width":123,"thumbnail-height":185,"medium":554,"medium-width":126,"medium-height":555,"medium_large":546,"medium_large-width":550,"medium_large-height":551,"large":546,"large-width":550,"large-height":551,"1536x1536":546,"1536x1536-width":550,"1536x1536-height":551,"2048x2048":546,"2048x2048-width":550,"2048x2048-height":551},"https:\u002F\u002Fwp.oodles.com.br\u002Fwp-content\u002Fuploads\u002F2022\u002F07\u002FBackground__700_por_611px-355x310.png","https:\u002F\u002Fwp.oodles.com.br\u002Fwp-content\u002Fuploads\u002F2022\u002F07\u002FBackground__700_por_611px-500x436.png",436,"Em 2020, embarcamos no desafio de desenvolver a plataforma In Rede, o novo site institucional da ACIJS.",{"name":524,"categories":558,"images":560},[559],{"category":154},{"image":561,"image_webp":128},{"ID":562,"id":562,"title":563,"filename":564,"filesize":565,"url":566,"link":567,"alt":18,"author":19,"description":18,"caption":18,"name":568,"status":20,"uploaded_to":514,"date":569,"modified":569,"menu_order":23,"mime_type":24,"type":25,"subtype":26,"icon":27,"width":570,"height":166,"sizes":571},1955,"_505_por_350px_copiar","505_por_350px_copiar.png",219145,"https:\u002F\u002Fwp.oodles.com.br\u002Fwp-content\u002Fuploads\u002F2022\u002F07\u002F505_por_350px_copiar.png","https:\u002F\u002Fwp.oodles.com.br\u002Fcases\u002Fcase-in-rede\u002F_505_por_350px_copiar-2\u002F","_505_por_350px_copiar-2","2022-07-26 14:39:22",580,{"thumbnail":572,"thumbnail-width":123,"thumbnail-height":573,"medium":574,"medium-width":126,"medium-height":575,"medium_large":566,"medium_large-width":570,"medium_large-height":166,"large":566,"large-width":570,"large-height":166,"1536x1536":566,"1536x1536-width":570,"1536x1536-height":166,"2048x2048":566,"2048x2048-width":570,"2048x2048-height":166},"https:\u002F\u002Fwp.oodles.com.br\u002Fwp-content\u002Fuploads\u002F2022\u002F07\u002F505_por_350px_copiar-355x214.png",214,"https:\u002F\u002Fwp.oodles.com.br\u002Fwp-content\u002Fuploads\u002F2022\u002F07\u002F505_por_350px_copiar-500x302.png",302,{"title":577},"Um novo canal que valoriza o papel do associativismo!",{"title":579,"text":580},"Criamos um site completo que reflete todos os valores da ACIJS","\u003Cp>Em 2020, embarcamos no desafio de desenvolver a plataforma In Rede, o novo site institucional da ACIJS.\u003C\u002Fp>\n\u003Cp>Com uma proposta inovadora e mais conectada com associados, nucleados e comunidade, desenvolvemos um site que representa os valores da ACIJS e reflete o papel da entidade no associativismo de Jaraguá do Sul e região.\u003C\u002Fp>\n\u003Cp>Após o planejamento, esse projeto passou por estruturação, design e programação, \u003Cstrong>totalizando mais de 100 telas prototipadas por nós.\u003C\u002Fstrong>\u003C\u002Fp>\n\u003Cp> \u003C\u002Fp>\n",[582],{"images":583,"size":239},{"image":584,"image_webp":128,"image_avif":128},{"ID":585,"id":585,"title":586,"filename":587,"filesize":588,"url":589,"link":590,"alt":18,"author":19,"description":18,"caption":18,"name":591,"status":20,"uploaded_to":514,"date":592,"modified":592,"menu_order":23,"mime_type":24,"type":25,"subtype":26,"icon":27,"width":481,"height":482,"sizes":593},1957,"Print_2","Print_2-e1658847558461.png",865426,"https:\u002F\u002Fwp.oodles.com.br\u002Fwp-content\u002Fuploads\u002F2022\u002F07\u002FPrint_2-e1658847558461.png","https:\u002F\u002Fwp.oodles.com.br\u002Fcases\u002Fcase-in-rede\u002Fprint_2\u002F","print_2","2022-07-26 14:44:54",{"thumbnail":594,"thumbnail-width":123,"thumbnail-height":485,"medium":595,"medium-width":126,"medium-height":487,"medium_large":596,"medium_large-width":228,"medium_large-height":489,"large":597,"large-width":231,"large-height":491,"1536x1536":598,"1536x1536-width":234,"1536x1536-height":493,"2048x2048":599,"2048x2048-width":237,"2048x2048-height":600},"https:\u002F\u002Fwp.oodles.com.br\u002Fwp-content\u002Fuploads\u002F2022\u002F07\u002FPrint_2-355x194.png","https:\u002F\u002Fwp.oodles.com.br\u002Fwp-content\u002Fuploads\u002F2022\u002F07\u002FPrint_2-500x273.png","https:\u002F\u002Fwp.oodles.com.br\u002Fwp-content\u002Fuploads\u002F2022\u002F07\u002FPrint_2-768x419.png","https:\u002F\u002Fwp.oodles.com.br\u002Fwp-content\u002Fuploads\u002F2022\u002F07\u002FPrint_2-1080x590.png","https:\u002F\u002Fwp.oodles.com.br\u002Fwp-content\u002Fuploads\u002F2022\u002F07\u002FPrint_2-1536x839.png","https:\u002F\u002Fwp.oodles.com.br\u002Fwp-content\u002Fuploads\u002F2022\u002F07\u002FPrint_2-2048x1118.png",1118,{"text":602,"type":242,"list":603,"images":618},"\u003Ch3>Estímulo à educação e ao relacionamento entre pessoas\u003C\u002Fh3>\n\u003Cp>O In Rede tem como principal objetivo fortalecer a representatividade da ACIJS frente à classe empresarial e à comunidade, através de um canal que ofereça benefícios e promova conhecimentos por meio de soluções de educação e notícias.\u003C\u002Fp>\n\u003Cp>A plataforma também incentiva a \u003Cstrong>interação, as trocas mútuas e a geração de negócios\u003C\u002Fstrong> entre associados e nucleados, que acessam conteúdos e funções exclusivas no ambiente logado.\u003C\u002Fp>\n\u003Cp>Agora, a ACIJS tem um canal de comunicação mais moderno e bonito, que reflete diretamente nas comunidades da nossa região, reconhecendo \u003Cstrong>tudo o que é feito em prol do bem comum.\u003C\u002Fstrong>\u003C\u002Fp>\n\u003Cp> \u003C\u002Fp>\n\u003Cp>\u003Cimg loading=\"lazy\" decoding=\"async\" class=\"alignnone  wp-image-1958\" 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Diferente do Instagram, a rede pede um apelo mais leve e criativo para mesclar os conteúdos com a timeline de forma natural, gerando interesse e curiosidade de uma maneira mais próxima e pessoal.\u003C\u002Fp>\n\u003Cp>\u003Cstrong>Campanha de Mídia da Lunender:\u003C\u002Fstrong>\u003C\u002Fp>\n\u003Cp>Partindo desse princípio, a Lunender resolveu expandir ainda mais a sua visibilidade na plataforma. Nós da Oodles fomos os responsáveis por rodar essa campanha de mídia na rede, veiculando diferentes anúncios, que, em apenas dois meses, trouxeram resultados expressivos.\u003C\u002Fp>\n\u003Cp>O foco das publicações era aumentar o reconhecimento da marca, revelando o seu propósito de forma clara e se conectando com usuários que se identificassem.\u003C\u002Fp>\n\u003Cp> \u003C\u002Fp>\n",[712],{"images":713,"size":239},{"image":714,"image_webp":128,"image_avif":128},{"ID":715,"id":715,"title":716,"filename":717,"filesize":718,"url":719,"link":720,"alt":18,"author":19,"description":18,"caption":18,"name":716,"status":20,"uploaded_to":621,"date":721,"modified":721,"menu_order":23,"mime_type":24,"type":25,"subtype":26,"icon":27,"width":722,"height":723,"sizes":724},1931,"lunender-oodles","lunender-oodles.png",396544,"https:\u002F\u002Fwp.oodles.com.br\u002Fwp-content\u002Fuploads\u002F2022\u002F06\u002Flunender-oodles.png","https:\u002F\u002Fwp.oodles.com.br\u002Fcases\u002Flunender-tiktok\u002Flunender-oodles\u002F","2022-06-23 22:03:34",1200,800,{"thumbnail":725,"thumbnail-width":123,"thumbnail-height":225,"medium":726,"medium-width":126,"medium-height":124,"medium_large":727,"medium_large-width":228,"medium_large-height":229,"large":728,"large-width":231,"large-height":232,"1536x1536":719,"1536x1536-width":722,"1536x1536-height":723,"2048x2048":719,"2048x2048-width":722,"2048x2048-height":723},"https:\u002F\u002Fwp.oodles.com.br\u002Fwp-content\u002Fuploads\u002F2022\u002F06\u002Flunender-oodles-355x237.png","https:\u002F\u002Fwp.oodles.com.br\u002Fwp-content\u002Fuploads\u002F2022\u002F06\u002Flunender-oodles-500x333.png","https:\u002F\u002Fwp.oodles.com.br\u002Fwp-content\u002Fuploads\u002F2022\u002F06\u002Flunender-oodles-768x512.png","https:\u002F\u002Fwp.oodles.com.br\u002Fwp-content\u002Fuploads\u002F2022\u002F06\u002Flunender-oodles-1080x720.png",{"text":730,"type":25,"list":128,"images":731},"\u003Cp>\u003Cstrong>Os resultados:\u003C\u002Fstrong>\u003C\u002Fp>\n\u003Cp>Os anúncios começaram a rodar em abril e, em dois meses, conseguimos mais de \u003Cstrong>52 mil seguidores\u003C\u002Fstrong>, mais de \u003Cstrong>100K curtidas\u003C\u002Fstrong> e \u003Cstrong>1.540.418 visualizações dos vídeos\u003C\u002Fstrong>.\u003C\u002Fp>\n\u003Cp>Resultados expressivos que mostram que a rede tem grande potencial para levar mais visibilidade para marcas de diferentes segmentos, se trabalhada com planejamento e respeitando os formatos e tipos de conteúdo que os usuários do TikTok buscam.\u003C\u002Fp>\n",{"image":732,"image_webp":128,"image_avif":128},{"ID":733,"id":733,"title":625,"filename":734,"filesize":735,"url":736,"link":737,"alt":18,"author":19,"description":18,"caption":18,"name":738,"status":20,"uploaded_to":621,"date":739,"modified":739,"menu_order":23,"mime_type":24,"type":25,"subtype":26,"icon":27,"width":722,"height":722,"sizes":740},1930,"lunender-tiktok.png",1540900,"https:\u002F\u002Fwp.oodles.com.br\u002Fwp-content\u002Fuploads\u002F2022\u002F06\u002Flunender-tiktok.png","https:\u002F\u002Fwp.oodles.com.br\u002Fcases\u002Flunender-tiktok\u002Flunender-tiktok-2\u002F","lunender-tiktok-2","2022-06-23 21:59:42",{"thumbnail":741,"thumbnail-width":123,"thumbnail-height":123,"medium":742,"medium-width":126,"medium-height":126,"medium_large":743,"medium_large-width":228,"medium_large-height":228,"large":744,"large-width":745,"large-height":745,"1536x1536":736,"1536x1536-width":722,"1536x1536-height":722,"2048x2048":736,"2048x2048-width":722,"2048x2048-height":722},"https:\u002F\u002Fwp.oodles.com.br\u002Fwp-content\u002Fuploads\u002F2022\u002F06\u002Flunender-tiktok-355x355.png","https:\u002F\u002Fwp.oodles.com.br\u002Fwp-content\u002Fuploads\u002F2022\u002F06\u002Flunender-tiktok-500x500.png","https:\u002F\u002Fwp.oodles.com.br\u002Fwp-content\u002Fuploads\u002F2022\u002F06\u002Flunender-tiktok-768x768.png","https:\u002F\u002Fwp.oodles.com.br\u002Fwp-content\u002Fuploads\u002F2022\u002F06\u002Flunender-tiktok-1050x1050.png",1050,{"case":747},{"ID":748,"post_author":19,"post_date":749,"post_date_gmt":750,"post_content":18,"post_title":751,"post_excerpt":18,"post_status":141,"comment_status":142,"ping_status":142,"post_password":18,"post_name":752,"to_ping":18,"pinged":18,"post_modified":753,"post_modified_gmt":754,"post_content_filtered":18,"post_parent":23,"guid":755,"menu_order":23,"post_type":147,"post_mime_type":18,"comment_count":148,"filter":149,"acf":756,"slug":752},1848,"2022-04-19 13:55:49","2022-04-19 16:55:49","Hospital Jaraguá","hospital-jaragua","2024-02-15 09:18:50","2024-02-15 12:18:50","https:\u002F\u002Fwp.oodles.com.br\u002F?post_type=cases&p=1848",{"home":757,"geral":791,"hero":817,"intro":818,"gallery":821,"service":891,"flexible":128},{"name":751,"categories":758,"images":764,"background":777,"resume":790},[759,761,762,763],{"category":760},"Reposicionamento - 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700x611px","Imagem-de-backgound-700x611px.png",1044684,"https:\u002F\u002Fwp.oodles.com.br\u002Fwp-content\u002Fuploads\u002F2022\u002F04\u002FImagem-de-backgound-700x611px.png","https:\u002F\u002Fwp.oodles.com.br\u002Fcases\u002Fhospital-jaragua\u002Fimagem-de-backgound-700x611px\u002F","imagem-de-backgound-700x611px","2022-04-19 15:01:32",{"thumbnail":788,"thumbnail-width":123,"thumbnail-height":185,"medium":789,"medium-width":126,"medium-height":555,"medium_large":783,"medium_large-width":550,"medium_large-height":551,"large":783,"large-width":550,"large-height":551,"1536x1536":783,"1536x1536-width":550,"1536x1536-height":551,"2048x2048":783,"2048x2048-width":550,"2048x2048-height":551},"https:\u002F\u002Fwp.oodles.com.br\u002Fwp-content\u002Fuploads\u002F2022\u002F04\u002FImagem-de-backgound-700x611px-355x310.png","https:\u002F\u002Fwp.oodles.com.br\u002Fwp-content\u002Fuploads\u002F2022\u002F04\u002FImagem-de-backgound-700x611px-500x436.png","Sempre valorizando a história e o DNA da marca, foi assim que trabalhamos todo o reposicionamento do Hospital Jaraguá.",{"name":751,"categories":792,"images":801},[793,795,797,799],{"category":794},"Reposicionamento",{"category":796},"Comunicação",{"category":798},"Identidade Visual",{"category":800},"Marca",{"image":802,"image_webp":128},{"ID":803,"id":803,"title":804,"filename":805,"filesize":806,"url":807,"link":808,"alt":18,"author":19,"description":18,"caption":18,"name":809,"status":20,"uploaded_to":748,"date":810,"modified":810,"menu_order":23,"mime_type":24,"type":25,"subtype":26,"icon":27,"width":570,"height":811,"sizes":812},1861,"01 Imagem Destaque Une (2)","01-Imagem-Destaque-Une-2.png",200049,"https:\u002F\u002Fwp.oodles.com.br\u002Fwp-content\u002Fuploads\u002F2022\u002F04\u002F01-Imagem-Destaque-Une-2.png","https:\u002F\u002Fwp.oodles.com.br\u002Fcases\u002Fhospital-jaragua\u002F01-imagem-destaque-une-2\u002F","01-imagem-destaque-une-2","2022-04-19 17:33:39",320,{"thumbnail":813,"thumbnail-width":123,"thumbnail-height":814,"medium":815,"medium-width":126,"medium-height":816,"medium_large":807,"medium_large-width":570,"medium_large-height":811,"large":807,"large-width":570,"large-height":811,"1536x1536":807,"1536x1536-width":570,"1536x1536-height":811,"2048x2048":807,"2048x2048-width":570,"2048x2048-height":811},"https:\u002F\u002Fwp.oodles.com.br\u002Fwp-content\u002Fuploads\u002F2022\u002F04\u002F01-Imagem-Destaque-Une-2-355x196.png",196,"https:\u002F\u002Fwp.oodles.com.br\u002Fwp-content\u002Fuploads\u002F2022\u002F04\u002F01-Imagem-Destaque-Une-2-500x276.png",276,{"title":751},{"title":819,"text":820},"Sempre valorizando a história e o DNA da marca, foi assim que trabalhamos todo o reposicionamento do Hospital Jaraguá. ","\u003Cp>“Multiplicamos esforços, ampliamos atendimentos e cuidados, sem nunca deixar de ser o que sempre fomos. Um lugar de cura, de acolhimento e história. Desde o primeiro sopro, enquanto houver história!”\u003C\u002Fp>\n\u003Cp>\u003Cspan style=\"font-weight: 400;\">Há 56 anos o Hospital Jaraguá trabalha para cuidar das pessoas, cuidar de uma cidade toda. É referência em Maternidade, o que fez com que ganhasse espaço no segmento e se tornasse um dos mais conhecidos e reconhecidos nesta área. \u003C\u002Fspan>\u003Cspan style=\"font-weight: 400;\">\u003Cbr \u002F>\n\u003C\u002Fspan>\u003Cspan style=\"font-weight: 400;\">\u003Cbr \u002F>\n\u003C\u002Fspan>\u003Cspan style=\"font-weight: 400;\">O materno-infantil corre nas veias de quem trabalha por lá, mas chegou a hora de ampliar, mantendo seu DNA, porém com olhar para o FUTURO. \u003C\u002Fspan>\u003Cspan style=\"font-weight: 400;\">\u003Cbr \u002F>\n\u003C\u002Fspan>\u003Cspan style=\"font-weight: 400;\">\u003Cbr \u002F>\n\u003C\u002Fspan>\u003Cspan style=\"font-weight: 400;\">\u003Cbr \u002F>\n\u003C\u002Fspan>\u003Cspan style=\"font-weight: 400;\">\u003Cbr \u002F>\n\u003C\u002Fspan>\u003C\u002Fp>\n",[822,843,859,875],{"images":823,"size":239},{"image":824,"image_webp":128,"image_avif":128},{"ID":825,"id":825,"title":826,"filename":827,"filesize":828,"url":829,"link":830,"alt":18,"author":19,"description":18,"caption":18,"name":826,"status":20,"uploaded_to":748,"date":831,"modified":831,"menu_order":23,"mime_type":24,"type":25,"subtype":26,"icon":27,"width":671,"height":231,"sizes":832},1852,"hjm_brandbook_final_14","hjm_brandbook_final_14.png",53568,"https:\u002F\u002Fwp.oodles.com.br\u002Fwp-content\u002Fuploads\u002F2022\u002F04\u002Fhjm_brandbook_final_14.png","https:\u002F\u002Fwp.oodles.com.br\u002Fcases\u002Fhospital-jaragua\u002Fhjm_brandbook_final_14\u002F","2022-04-19 16:25:39",{"thumbnail":833,"thumbnail-width":123,"thumbnail-height":834,"medium":835,"medium-width":126,"medium-height":836,"medium_large":837,"medium_large-width":228,"medium_large-height":838,"large":839,"large-width":231,"large-height":840,"1536x1536":841,"1536x1536-width":234,"1536x1536-height":842,"2048x2048":829,"2048x2048-width":671,"2048x2048-height":231},"https:\u002F\u002Fwp.oodles.com.br\u002Fwp-content\u002Fuploads\u002F2022\u002F04\u002Fhjm_brandbook_final_14-355x200.png",200,"https:\u002F\u002Fwp.oodles.com.br\u002Fwp-content\u002Fuploads\u002F2022\u002F04\u002Fhjm_brandbook_final_14-500x281.png",281,"https:\u002F\u002Fwp.oodles.com.br\u002Fwp-content\u002Fuploads\u002F2022\u002F04\u002Fhjm_brandbook_final_14-768x432.png",432,"https:\u002F\u002Fwp.oodles.com.br\u002Fwp-content\u002Fuploads\u002F2022\u002F04\u002Fhjm_brandbook_final_14-1080x608.png",608,"https:\u002F\u002Fwp.oodles.com.br\u002Fwp-content\u002Fuploads\u002F2022\u002F04\u002Fhjm_brandbook_final_14-1536x864.png",864,{"images":844,"size":356},{"image":845,"image_webp":128,"image_avif":128},{"ID":846,"id":846,"title":847,"filename":848,"filesize":849,"url":850,"link":851,"alt":18,"author":19,"description":18,"caption":18,"name":847,"status":20,"uploaded_to":748,"date":852,"modified":852,"menu_order":23,"mime_type":24,"type":25,"subtype":26,"icon":27,"width":671,"height":231,"sizes":853},1853,"hjm_brandbook_final_21","hjm_brandbook_final_21.png",1558418,"https:\u002F\u002Fwp.oodles.com.br\u002Fwp-content\u002Fuploads\u002F2022\u002F04\u002Fhjm_brandbook_final_21.png","https:\u002F\u002Fwp.oodles.com.br\u002Fcases\u002Fhospital-jaragua\u002Fhjm_brandbook_final_21\u002F","2022-04-19 16:26:16",{"thumbnail":854,"thumbnail-width":123,"thumbnail-height":834,"medium":855,"medium-width":126,"medium-height":836,"medium_large":856,"medium_large-width":228,"medium_large-height":838,"large":857,"large-width":231,"large-height":840,"1536x1536":858,"1536x1536-width":234,"1536x1536-height":842,"2048x2048":850,"2048x2048-width":671,"2048x2048-height":231},"https:\u002F\u002Fwp.oodles.com.br\u002Fwp-content\u002Fuploads\u002F2022\u002F04\u002Fhjm_brandbook_final_21-355x200.png","https:\u002F\u002Fwp.oodles.com.br\u002Fwp-content\u002Fuploads\u002F2022\u002F04\u002Fhjm_brandbook_final_21-500x281.png","https:\u002F\u002Fwp.oodles.com.br\u002Fwp-content\u002Fuploads\u002F2022\u002F04\u002Fhjm_brandbook_final_21-768x432.png","https:\u002F\u002Fwp.oodles.com.br\u002Fwp-content\u002Fuploads\u002F2022\u002F04\u002Fhjm_brandbook_final_21-1080x608.png","https:\u002F\u002Fwp.oodles.com.br\u002Fwp-content\u002Fuploads\u002F2022\u002F04\u002Fhjm_brandbook_final_21-1536x864.png",{"images":860,"size":356},{"image":861,"image_webp":128,"image_avif":128},{"ID":862,"id":862,"title":863,"filename":864,"filesize":865,"url":866,"link":867,"alt":18,"author":19,"description":18,"caption":18,"name":863,"status":20,"uploaded_to":748,"date":868,"modified":868,"menu_order":23,"mime_type":24,"type":25,"subtype":26,"icon":27,"width":671,"height":231,"sizes":869},1854,"hjm_brandbook_final_24","hjm_brandbook_final_24.png",2620170,"https:\u002F\u002Fwp.oodles.com.br\u002Fwp-content\u002Fuploads\u002F2022\u002F04\u002Fhjm_brandbook_final_24.png","https:\u002F\u002Fwp.oodles.com.br\u002Fcases\u002Fhospital-jaragua\u002Fhjm_brandbook_final_24\u002F","2022-04-19 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16:26:46",{"thumbnail":886,"thumbnail-width":123,"thumbnail-height":834,"medium":887,"medium-width":126,"medium-height":836,"medium_large":888,"medium_large-width":228,"medium_large-height":838,"large":889,"large-width":231,"large-height":840,"1536x1536":890,"1536x1536-width":234,"1536x1536-height":842,"2048x2048":882,"2048x2048-width":671,"2048x2048-height":231},"https:\u002F\u002Fwp.oodles.com.br\u002Fwp-content\u002Fuploads\u002F2022\u002F04\u002Fhjm_brandbook_final_33-355x200.png","https:\u002F\u002Fwp.oodles.com.br\u002Fwp-content\u002Fuploads\u002F2022\u002F04\u002Fhjm_brandbook_final_33-500x281.png","https:\u002F\u002Fwp.oodles.com.br\u002Fwp-content\u002Fuploads\u002F2022\u002F04\u002Fhjm_brandbook_final_33-768x432.png","https:\u002F\u002Fwp.oodles.com.br\u002Fwp-content\u002Fuploads\u002F2022\u002F04\u002Fhjm_brandbook_final_33-1080x608.png","https:\u002F\u002Fwp.oodles.com.br\u002Fwp-content\u002Fuploads\u002F2022\u002F04\u002Fhjm_brandbook_final_33-1536x864.png",{"text":892,"type":242,"list":893,"images":910},"\u003Cp>\u003Cspan style=\"font-weight: 400;\">Com a mudança de nome, seria necessário ajustes no logo e visual, porém percebemos que era possível fazer muito mais. O posicionamento do Hospital caminhava cada vez mais para algo especializado, o que não era o objetivo, a maternidade sempre foi e será algo forte, mas existia a necessidade de ampliar e mostrar a capacidade das outras áreas, profissionais e investimentos que estavam sendo feitos e já previstos. \u003C\u002Fspan>\u003Cspan style=\"font-weight: 400;\">\u003Cbr \u002F>\n\u003C\u002Fspan>\u003C\u002Fp>\n\u003Cp>\u003Cspan style=\"font-weight: 400;\">Com um benchmark super aprofundado entendemos que o hospital se encaixava muito mais num quadrante \u003C\u002Fspan>\u003Cb>MODERNO-TECNOLÓGICO\u003C\u002Fb>\u003Cspan style=\"font-weight: 400;\">, podendo desta forma ampliar seu escopo de trabalho. \u003C\u002Fspan>\u003Cspan style=\"font-weight: 400;\">\u003Cbr \u002F>\n\u003C\u002Fspan>\u003Cspan style=\"font-weight: 400;\">\u003Cbr \u002F>\n\u003C\u002Fspan>\u003Cspan style=\"font-weight: 400;\">A partir daí, nossa busca por este posicionamento começou! \u003C\u002Fspan>\u003C\u002Fp>\n\u003Cp>\u003Cb>Foram diversos encontros e muitas trocas em um trabalho super colaborativo entre equipes, conselho e diretoria.\u003C\u002Fb>\u003C\u002Fp>\n",[894,896,898,900,902,904,906,908],{"item":895},"Imersão com diferentes áreas do Hospital",{"item":897},"Benchmarking e sugestão de reposicionamento da marca",{"item":899},"Criação de novos logos e assinaturas para o Centro de imagem e Medicina Nuclear",{"item":901},"Identidade visual em um sistema gráfico único",{"item":903},"Manifesto da marca",{"item":905},"Novo slogan\u002Fassinatura",{"item":907},"Estruturação do brandbook, a concretização de todo o processo de criação",{"item":909},"Campanha de lançamento da nova 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Foi assim que trabalhamos todo o reposicionamento da Max Mohr.",{"name":1230,"categories":1277,"images":1283},[1278,1279,1280,1282],{"category":794},{"category":796},{"category":1281},"Identidade Visual ",{"category":800},{"image":1284,"image_webp":128},{"ID":1285,"id":1285,"title":1286,"filename":1287,"filesize":1288,"url":1289,"link":1290,"alt":18,"author":19,"description":18,"caption":18,"name":1291,"status":20,"uploaded_to":1227,"date":1292,"modified":1292,"menu_order":23,"mime_type":24,"type":25,"subtype":26,"icon":27,"width":570,"height":811,"sizes":1293},1327,"01 Imagem Destaque","01-Imagem-Destaque.png",65015,"https:\u002F\u002Fwp.oodles.com.br\u002Fwp-content\u002Fuploads\u002F2021\u002F02\u002F01-Imagem-Destaque.png","https:\u002F\u002Fwp.oodles.com.br\u002Fcases\u002Fmax-mohr\u002F01-imagem-destaque\u002F","01-imagem-destaque","2021-04-05 14:28:44",{"thumbnail":1294,"thumbnail-width":123,"thumbnail-height":814,"medium":1295,"medium-width":126,"medium-height":816,"medium_large":1289,"medium_large-width":570,"medium_large-height":811,"large":1289,"large-width":570,"large-height":811,"1536x1536":1289,"1536x1536-width":570,"1536x1536-height":811,"2048x2048":1289,"2048x2048-width":570,"2048x2048-height":811},"https:\u002F\u002Fwp.oodles.com.br\u002Fwp-content\u002Fuploads\u002F2021\u002F02\u002F01-Imagem-Destaque-355x196.png","https:\u002F\u002Fwp.oodles.com.br\u002Fwp-content\u002Fuploads\u002F2021\u002F02\u002F01-Imagem-Destaque-500x276.png",{"title":1230},{"title":1298,"text":1299},"Uma nova visão, um novo olhar para o futuro!","\u003Ch3>Sempre valorizando seu legado, foi assim que trabalhamos todo o reposicionamento da Max Mohr.\u003C\u002Fh3>\n\u003Cp>A Max possui os mais variados e tecnológicos produtos para o setor de construção civil, o que os fez criar marcas diferentes para atender cada produto no passado, facilitando o dia a dia do vendedor.\u003C\u002Fp>\n\u003Cp>No entanto, ao iniciar o trabalho percebemos que as marcas singulares, ou seja, marcas abaixo do guarda-chuva Max Mohr eram pouco conhecidas e tampouco percebidas no mercado. Não existiam esforços de comunicação para mantê-las.\u003C\u002Fp>\n\u003Cp>Porém, a Max Mohr já era e continua sendo uma marca forte e lembrada por todos os seus clientes e região de atuação.\u003C\u002Fp>\n\u003Cp>\u003Cspan style=\"font-weight: 400;\">Foi aí que entrou a Oodles. Junto com a equipe desenvolvemos um projeto de reposicionamento em sete etapas.\u003C\u002Fspan>\u003C\u002Fp>\n",[1301,1317,1332,1347,1362,1377,1392,1408,1424],{"images":1302,"size":356},{"image":1303,"image_webp":128,"image_avif":128},{"ID":1304,"id":1304,"title":1305,"filename":1306,"filesize":1307,"url":1308,"link":1309,"alt":18,"author":19,"description":18,"caption":18,"name":1310,"status":20,"uploaded_to":1227,"date":1311,"modified":1311,"menu_order":23,"mime_type":1009,"type":25,"subtype":1010,"icon":27,"width":722,"height":723,"sizes":1312},1190,"brainding_oodles_max_mohr_01","brainding_oodles_max_mohr_01-1.jpg",199356,"https:\u002F\u002Fwp.oodles.com.br\u002Fwp-content\u002Fuploads\u002F2021\u002F02\u002Fbrainding_oodles_max_mohr_01-1.jpg","https:\u002F\u002Fwp.oodles.com.br\u002Fcases\u002Fmax-mohr\u002Fbrainding_oodles_max_mohr_01-2\u002F","brainding_oodles_max_mohr_01-2","2021-03-23 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14:30:37",{"thumbnail":1436,"thumbnail-width":123,"thumbnail-height":225,"medium":1437,"medium-width":126,"medium-height":124,"medium_large":1438,"medium_large-width":228,"medium_large-height":229,"large":1439,"large-width":231,"large-height":232,"1536x1536":1431,"1536x1536-width":722,"1536x1536-height":723,"2048x2048":1431,"2048x2048-width":722,"2048x2048-height":723},"https:\u002F\u002Fwp.oodles.com.br\u002Fwp-content\u002Fuploads\u002F2021\u002F02\u002F06-Case-imagem-interna-Max-Mohr-355x237.png","https:\u002F\u002Fwp.oodles.com.br\u002Fwp-content\u002Fuploads\u002F2021\u002F02\u002F06-Case-imagem-interna-Max-Mohr-500x333.png","https:\u002F\u002Fwp.oodles.com.br\u002Fwp-content\u002Fuploads\u002F2021\u002F02\u002F06-Case-imagem-interna-Max-Mohr-768x512.png","https:\u002F\u002Fwp.oodles.com.br\u002Fwp-content\u002Fuploads\u002F2021\u002F02\u002F06-Case-imagem-interna-Max-Mohr-1080x720.png",{"text":1441,"type":242,"list":1442,"images":1459},"\u003Cp>Já no planejamento, sugerimos uma nova arquitetura de marca.\u003Cbr \u002F>\nNossa sugestão: eliminar as marcas dos produtos e manter apenas uma, a mais forte e mais conhecida, Max Mohr.\u003C\u002Fp>\n\u003Cp>A\u003Cstrong> Max Mohr\u003C\u002Fstrong> passa a oferecer todos os produtos vinculados à construção civil. Isso deixou a comunicação mais clean, fácil e objetiva. Não tivemos perdas, afinal as demais não eram conhecidas, como se pensava.\u003C\u002Fp>\n\u003Cp>Para embasar nossa proposta fizemos uma \u003Cstrong>pesquisa diretamente com os clientes da empresa\u003C\u002Fstrong>.\u003C\u002Fp>\n\u003Ch3>Por fim, definimos em conjunto o propósito da marca que passou a guiar equipe interna e ações de mercado:\u003C\u002Fh3>\n\u003Cp>“Facilitar a construção civil oferecendo soluções eficientes que colaboram com o desenvolvimento da sociedade, contribuindo para uma vida melhor”.\u003C\u002Fp>\n",[1443,1445,1447,1449,1451,1453,1455,1457],{"item":1444},"Benchmarking e planejamento de marca",{"item":1446},"Logotipo",{"item":1448},"Identidade visual em um sistema gráfico próprio",{"item":1450},"Conceito e manifesto de marca",{"item":1452},"Tom de voz institucional e social",{"item":1454},"Criação de headers de canais sociais",{"item":1456},"Papelaria",{"item":1458},"Estruturação de um brandbook, a concretização de todo o processo de 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cliente está. Essa frase é clássica na comunicação e muito verdadeira. E foi pensando em manter um relacionamento mais próximo com seus cooperados, que sete das 13 Cooperativas do Sistema Ailos chegaram ao Instagram. Nós embarcamos nessa jornada de forma conjunta, apoiando cada uma delas na produção de conteúdos dinâmicos e engajadores, estreitando laços entre as marcas e seus públicos.",{"name":1465,"categories":1510,"images":1512},[1511],{"category":451},{"image":1513,"image_webp":1523},{"ID":1514,"id":1514,"title":1466,"filename":1515,"filesize":1516,"url":1517,"link":1518,"alt":18,"author":19,"description":18,"caption":18,"name":1466,"status":20,"uploaded_to":23,"date":1519,"modified":1519,"menu_order":23,"mime_type":24,"type":25,"subtype":26,"icon":27,"width":570,"height":811,"sizes":1520},888,"ailos.png",187051,"https:\u002F\u002Fwp.oodles.com.br\u002Fwp-content\u002Fuploads\u002F2021\u002F02\u002Failos.png","https:\u002F\u002Fwp.oodles.com.br\u002Failos\u002F","2021-02-28 16:07:47",{"thumbnail":1521,"thumbnail-width":123,"thumbnail-height":814,"medium":1522,"medium-width":126,"medium-height":816,"medium_large":1517,"medium_large-width":570,"medium_large-height":811,"large":1517,"large-width":570,"large-height":811,"1536x1536":1517,"1536x1536-width":570,"1536x1536-height":811,"2048x2048":1517,"2048x2048-width":570,"2048x2048-height":811},"https:\u002F\u002Fwp.oodles.com.br\u002Fwp-content\u002Fuploads\u002F2021\u002F02\u002Failos-355x196.png","https:\u002F\u002Fwp.oodles.com.br\u002Fwp-content\u002Fuploads\u002F2021\u002F02\u002Failos-500x276.png",{"ID":1524,"id":1524,"title":1466,"filename":1525,"filesize":1526,"url":1527,"link":1528,"alt":18,"author":19,"description":18,"caption":18,"name":1529,"status":20,"uploaded_to":23,"date":1530,"modified":1530,"menu_order":23,"mime_type":654,"type":25,"subtype":655,"icon":27,"width":23,"height":23,"sizes":1531},892,"ailos.webp",21110,"https:\u002F\u002Fwp.oodles.com.br\u002Fwp-content\u002Fuploads\u002F2021\u002F02\u002Failos.webp","https:\u002F\u002Fwp.oodles.com.br\u002Failos-2\u002F","ailos-2","2021-02-28 16:08:04",{"thumbnail":1527,"thumbnail-width":87,"thumbnail-height":87,"medium":1527,"medium-width":87,"medium-height":87,"medium_large":1527,"medium_large-width":87,"medium_large-height":87,"large":1527,"large-width":87,"large-height":87,"1536x1536":1527,"1536x1536-width":87,"1536x1536-height":87,"2048x2048":1527,"2048x2048-width":87,"2048x2048-height":87},{"title":1465},{"title":1534,"text":1535},"As Cooperativas do Sistema Ailos chegaram no Instagram","\u003Ch3>Um novo jeito de estar mais próximo da sua Cooperativa\u003C\u002Fh3>\n\u003Cp>Gerar experiências e estar cada dia mais próximos dos cooperados da Ailos.\u003Cbr \u002F>\nFoi pensando nisso que iniciamos de maneira conjunta os canais de Instagram das Cooperativas do Sistema Ailos.\u003C\u002Fp>\n\u003Cp> \u003C\u002Fp>\n\u003Cp>\u003Cstrong>24h por dia, 7 dias por semana!\u003C\u002Fstrong>\u003C\u002Fp>\n\u003Cp>Estruturamos nossa equipe para atender 8 canais de Instagram do Sistema Ailos de maneira individualizada, todos recebem conteúdos diariamente de acordo com a identidade e tom de voz da marca, os conteúdos são aprovados em grupos criados para que haja uma troca constante sobre cada tema e gerem conexão com seus usuários.\u003C\u002Fp>\n\u003Cp>Com a utilização de dashboards e ferramentas personalizadas, analisamos resultados de performance, compreendemos os melhores dias, formatos e nos adaptamos constantemente.\u003C\u002Fp>\n",[1537,1553,1569],{"images":1538,"size":239},{"image":1539,"image_webp":128,"image_avif":128},{"ID":1540,"id":1540,"title":1541,"filename":1542,"filesize":1543,"url":1544,"link":1545,"alt":18,"author":19,"description":18,"caption":18,"name":1546,"status":20,"uploaded_to":1462,"date":1547,"modified":1547,"menu_order":23,"mime_type":24,"type":25,"subtype":26,"icon":27,"width":722,"height":723,"sizes":1548},1321,"03 Case imagem interna 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Case imagem interna Ailos","07-Case-imagem-interna-Ailos.png",934700,"https:\u002F\u002Fwp.oodles.com.br\u002Fwp-content\u002Fuploads\u002F2021\u002F02\u002F07-Case-imagem-interna-Ailos.png","https:\u002F\u002Fwp.oodles.com.br\u002Fcases\u002Failos\u002F07-case-imagem-interna-ailos\u002F","07-case-imagem-interna-ailos","2021-04-01 20:39:21",{"thumbnail":1581,"thumbnail-width":123,"thumbnail-height":225,"medium":1582,"medium-width":126,"medium-height":124,"medium_large":1583,"medium_large-width":228,"medium_large-height":229,"large":1584,"large-width":231,"large-height":232,"1536x1536":1576,"1536x1536-width":722,"1536x1536-height":723,"2048x2048":1576,"2048x2048-width":722,"2048x2048-height":723},"https:\u002F\u002Fwp.oodles.com.br\u002Fwp-content\u002Fuploads\u002F2021\u002F02\u002F07-Case-imagem-interna-Ailos-355x237.png","https:\u002F\u002Fwp.oodles.com.br\u002Fwp-content\u002Fuploads\u002F2021\u002F02\u002F07-Case-imagem-interna-Ailos-500x333.png","https:\u002F\u002Fwp.oodles.com.br\u002Fwp-content\u002Fuploads\u002F2021\u002F02\u002F07-Case-imagem-interna-Ailos-768x512.png","https:\u002F\u002Fwp.oodles.com.br\u002Fwp-content\u002Fuploads\u002F2021\u002F02\u002F07-Case-imagem-interna-Ailos-1080x720.png",{"text":1586,"type":25,"list":128,"images":1587},"\u003Ch3>Mais proximidade com os cooperados e 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